Paid Media
Meta and Google campaigns built around clear objectives, focused testing and practical optimization.
Performance marketer and social media specialist turning strategy, paid media and creative ideas into real action.

One strategic partner across the journey—from reaching the right audience to creating the work that makes them stop, care and act.
Meta and Google campaigns built around clear objectives, focused testing and practical optimization.
Content systems that give each post a reason to exist and keep the brand voice consistent.
Campaign concepts, briefs and visual direction that connect creative execution to business goals.
Fast, distinctive video and visual production using modern AI workflows without losing the human idea.
Work across luxury, engineering, medical education and retail—built around how each business actually sells.
Positioning and paid-social planning around “Luxury that whispers,” with product-led creative designed to move limited monthly inventory.
A long-term content system balancing educational authority with sales-focused communication across social, LinkedIn and search.
Conversion-focused campaigns connecting medical students with U.S. clinical elective opportunities.
Elegant, direct social storytelling designed to turn inspiration into boutique visits and appointment conversations.
I’m Waseem, a social media specialist and performance marketer based in Amman. My computer science background shapes how I approach marketing: curious, structured and always looking for the signal behind the noise.
I work across strategy, media buying, copy and creative production—so there are fewer gaps between the idea, the ad and the result.
Have a campaign, brand or business that needs sharper marketing? Tell me what you’re trying to achieve.